From the beginning, mend was going to be a different kind of yoga studio. Founded by three best friends who were tired of the traditional yoga model, mend put mental health and the power of movement at the forefront of its brand from the beginning.

Authenticity is at the core of everything mend does, and its reflected in all of the brand’s marketing channels. From social media to email newsletters to retail merchandise, mend’s savvy positioning and core DNA is unmistakable–and inherently memorable.

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