Materials Design for all your print and digital touchpoints
For visibility where customers expect you the most, Materials Design includes all of your Print & Digital brand needs.
Cards
As our world becomes more illusory through digital interaction, we yearn for analog, physical touch.
Business Cards remain and incredible way of showcasing your identity in a format that’s real and human. And with so many printing technologies and possibilities, there are so many more reasons for people to hold onto your card, and create a lasting impression and potential outreach.
Books & Editorial
As our world becomes more illusory through digital interaction, we yearn for analog, physical touch.
Every few years we’re reminded our elevator pitches and intros need to be shorter due to ever dwindling attention spans - have I lost you as well 🥵
Thankfully there’s a remedy for that.
Individual Important Things
Easy to Read, Easy to Keep
Designed for clarity and convenience, these materials fit in hands, pockets, and minds.
Flexible Formats, Endless Possibilities
Bi-fold, tri-fold, or something custom—your content finds the perfect fold.
Attention-Grabbing Layouts
Each design balances visuals and text for maximum impact without visual clutter.
Print-Ready, No Hassle
Files are delivered in high resolution, ready for professional printing or digital sharing.
Premium Finishes Available
Matte, glossy, or textured—elevate the look and feel with quality printing options.
Sustainability-Friendly Options
Eco-conscious printing and paper choices help your brand stay green.
Easy to Read, Easy to Order
Legible fonts, clear contrast, and a layout that makes sense. If customers struggle to read it, they won’t order from it.
Smart Layouts Sell More
Smart placement of items, intuitive sections, and an effortless flow make choosing, and spending, feel natural.
Speak Through Your Food
Crisp, appetizing images make dishes irresistible. We eat with our eyes, and a picture is worth a thousand cravings.
One Click Away From Delicious
Your Menu should seamlessly guide customers from browsing to checkout. No broken links, no PDF frustration—just smooth ordering.
Be Everywhere Hungry People Look
Google, Yelp, your Website. Wherever customers search, your menu should be there, updated, and easy to find!
Menus That Fit Your Needs
Bifolds, trifolds, booklets, or digital-only—every format, tailored for your business. Because one-size-fits-all doesn’t work for food.
Pro SEO
Website content is most valuable when it’s readily available, not only in your site navigation but where the search for you begins: in the browser.
AI Conscious
LLM’s like ChatGPT and Google’s Gemini have the ability to pull data from your website, and prevent valuable engagement. We can work to prevent this, and get users to you.
Optimized
Websites are larger in size than ever before, which can prove challenging to visitors with slow network speeds. Site assets like images, code and other files are omptimized to look great and load fast.
CMS
There are so many places to build and host a website. Knowing which platform and plan to choose before making a commitment is important, and Caol will work to guide you through every decision so you can feel confident.
Accessibility
All websites are designed around user friendliness and expectations for ease of access. This means legible type and classifications, color contrast, adaptive layouts and more.
Commerce
Sorting inventory and creating complex checkouts can be a lot of work. By understanding your needs, it’s possible to create the most advanced commerce sites in a fraction of the time to get you selling sooner.
Individual Services
What are brand identity materials?
Brand identity materials are the visual assets that represent your brand across print and digital platforms. This includes
- Business Cards
- Brochures
- Flyers & Social
- Menus
- Annual Reports
- Signage
- Tempoates
And much more! There's nothing that can't be designed.
Why are cohesive brand materials important?
Consistent design across all touchpoints helps establish brand recognition, builds trust, and creates a professional and memorable impression.
Do you offer both print and digital materials?
Yes! Caol creates print-ready files for physical assets and optimized digital designs for web and social platforms.
What file formats will I receive during services?
Caol delivers a full package of design files, including:
- Print files: PDF (CMYK, high-res)
- Digital files: PNG, JPG, SVG (for web)
- Editable source files upon request
What is the design process for Brand Materials?
- Consultation – Understand your brand and goals.
- Concept Development – Create design drafts for review.
- Refinement – Adjust designs based on feedback.
- Final Delivery – Provide polished files ready for use.
Do you handle printing, or just design?
Caol primarily focuses on design, but we can assist with printer coordination and recommend trusted print vendors.
Can you design for specialty printing (e.g., foil, embossing)?
Absolutely! We can prepare files for custom finishes like foil stamping, embossing, and spot UV.
Creative Brand Identity Design